Who?

  • C-Level Executives
  • E-Level Executives
  • Mid-Level Management
  • Department Heads
  • Business Owners
  • Individual Sole Proprietors
  • Professional Associations
  • Sales Professionals 
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What?

  • Business Strategy
  • Process and Execution
  • Sales Training
  • Executive Coaching
  • HR Support
  • Cultural Transformation
  • Operations
  • Best Practice Modification
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Why?

  • Executive Level Support
  • Accelerated Growth
  • Overlooked Opportunities
  • Market Share Control
  • Leadership Development
  • C-Suite Shortage
  • Special Projects
  • Next Level Challenges
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Martin Touch Consulting – Increasing profitability from the top down.

Thank you for your interest in Martin Touch Consulting. Our firm is acknowledged by business leaders for efforts in building organizational effectiveness and driving revenue.

Martin Touch consulting utilizes a multi-disciplinary approach and has proven to grow company revenues while simultaneously importing and implementing operational strategies and efficiencies.

Our firm has been able to help their clients achieve a reduction in overhead and increase client and employee retention.

Martin Touch Consulting is a Professional Services Firm that utilizes custom designed curricula to promote and enhance productivity and profitability. The firm’s clients typically have annual revenues of $10 million and above.

Each client requires a custom process first, not a program.

Career Profile – Ira Martin

For more then 30 years Ira has been an owner and operator of several companies. Whether starting his own from calling out of the phone book, or helping others in various industries build, grow leverage and in some cases capitalize on their asset, Ira and the associates at Martin Touch Consulting are committed to seeing their clients’ dreams come to pass.

Acknowledged by business leaders for his ability to quickly assess a CEO or a President’s vision, and custom-design process-driven systems that enable companies to increase profitability, while simultaneously enhancing and rounding out the skill sets of the organization’s key employees and management team without disturbing their work flow.

Ira is considered to be a visionary, an innovative thinker who is fastidious and methodical by nature who possesses a multi-disciplinary skill-set.

Whether viewed as a consummate senior level executive or a raging entrepreneur, Ira simply describes himself as a producer whose mission is to help his clients move the needle in the most efficient and effective manner, while simultaneously buying them back their time and leveraging the company’s human capital. Ira is best known for getting in the trenches with his clients and developing multiple streams of revenue that most would overlook.

Ira is an inspirational speaker and writer known for overcoming adversity, and changing the corporate mindsets and individual life perspectives.

“For I know the plans I have for you,” declares the Lord, “plans to prosper you and not to harm you, plans to give you hope and a future.”
– JEREMIAH 29:11

CLIENTS

Miami Dolphins

Forman Capital

Orthopedic Center of Palm Beach County

South Florida Business Journal

Premier Estate Properties

Atlantic Partners Corp

DaszkalBolton LLP

Florida Panthers

National Test Systems

Sunrise Sports and Entertainment

Gold Coast Schools

JP Sports + Entertainment, LLC

Tribecca Staffing and Solutions Group

Placing professionals in the top 100 Fortune 500 businesses.

Mutual Inc.

Leader in 403B TSA market serving over 1,000 school districts.

Comcover Insurance

James DiGegoria & Associates

Strategic Retirement Group

Ivy Development

One of South Florida’s leading commercial builders.

AK Buidling & Design

One of South Florida’s leading residential builders.

Signature

TESTIMONIALS

Gabriel Cuellar - Vice President of Operations & Client Relations - BestFit PEO Solutions

“Over two decades ago, I embarked on a journey that led me to cross paths with numerous individuals while navigating my way to becoming a business owner and executive. Among these encounters, one relationship stands out as a profound and enduring influence on my life—a connection that began with Ira Martin.

Ira was not just a former customer; he became a mentor and a source of guidance that significantly impacted both my professional trajectory and personal growth. In our business interactions, Ira’s tough yet fair approach brought out the best in me. Following a challenging negotiation, something in me compelled him to go beyond the transactional and share invaluable fatherly advice.

As a young man at the time, Ira’s words of encouragement and wisdom served as a compass, setting me on a path toward a better quality of life and propelling me to strive for success in my chosen field. Looking back, I can’t help but believe that Ira saw a reflection of himself in me, prompting him to invest not only in our business relationship but in my personal and professional development.

I am immensely grateful to Ira for his mentorship and the life lessons he bestowed upon me. His impact has been enduring, and I credit him as a pivotal figure in shaping me into the successful business leader I am today. Thank you, Ira, for your unwavering support and the indelible mark you’ve left on my life.”

Dan Soviero Founder & CEO / Signature Forbes 30U30, Inc 5000, Tampa Bay Inno

“Ira strongly impacted my life as a person and an entrepreneur. Looking back on his advice, I found times when I regurgitated that advice to other executives I am now coaching on my team. While working with Ira, we surpassed $1M in Trailing 12 Month Sales. At that time, Ira said, “don’t blink, soon you will be doing $1M/month”… I still think about that every time I look at our sales trends. Ira gives you the tools to fish for yourself. He is a strong leader, friend, and mentor. “

Damian Joy - ER Trauma Surgeon - JFK Memorial Hospital

“Hey Ira…’stalking’…NO. Now I would if I could but physically, I could never match your physique, buddy, and your ‘never say die’ attitude. You know Ira, from the first time I stepped into your room at JFK, and had an opportunity to both listen, and speak with you, I found you to be quite impressive. I must add that you were also notably different from all other TRAUMA cases I’ve experienced, and you are an all around nice guy. Just wanted to say hi…hope you and your family are doing well.”

Cory Ring - Sr. Real Estate Analyst - Trez Forman Capital
“I have had the true privilege of working with Ira of the past three years. He is truly one of the most honest and straightforward people you will ever encounter in the industry today. His ability to effectively dissect and understand various bottlenecks, problems and inefficiencies allows for him to truly come up with creative solutions in making an organization become more productive. Ira knows the importance of key personnel and takes pride in not only making sure the goals of an organization are met but also those of the people who make up the team. His passion, honesty, kind heartedness, determination and work ethic are only a few of the traits that make him such an incredible leader and asset to any organization or person trying to expand their business.”
Richard K. Newman, CPA/PFS, AEP, CAP Managing Member
“To Whom It May Concern: My name is Richard Newman. I have been in the insurance business for 25 years. I am the Managing Member of Life Audit Professionals, a Boca based life insurance agency that caters to an exclusive and affluent clientele. I first met Ira Martin 20 years ago when we were competitors. I would like to say friendly competitors but that wasn’t the case. I will admit at that time Ira was a very formidable competitor and I had a lot of respect for his relentless work ethic and marketing abilities. Additionally Ira was a producer and he wasn’t afraid to tell anyone he met, including me. Over the last 11 years Ira and his firm Martin Touch has emerged as the leader in sales training, executive coaching and interim executive services. I have always been reluctant to hire a one dimensional consultant. I reconnected with Ira through one of his clients and a respected peer of mine. I was told that Ira was a multifaceted consultant that got into the trenches with his clients. Additionally, I was told that he possessed the strategy of a CEO and executed like a COO. I have to admit, I was intrigued. Ira’s expertise is in firms that are experiencing accelerated growth. Before retaining Ira I told him we had to meet and see if we were compatible. That was 7 months ago. Ira is a business strategist and an execution specialist packaged in one person. He not only gets in the trenches with me and my staff, but he genuinely cares about the well-being of his clients. Since we’ve retained Ira our company has increased revenues, improved best practices and developed best of breed system to service our clients and referral sources. I think Ira’s best quality is that he is emotionally invested in my business and unlike other consultants Ira doesn’t ever take on clients in the same vertical while under contract. I can honestly say that I never thought I would be writing a testimony about Ira 20 years ago. I’m glad he’s part of our team. This guy is a doer, so if you’re in an accelerated growth phase and you need help meet Ira. If nothing else you will be inspired and fired up. ”
Jacob Sworski - Managing Partner and Co-founder of Iconic Real Estate
“I’ve met Ira Martin about ten years ago while working for a local mortgage company. From the very first time we met; I felt he was a little different than any previous executive coaches I’ve met; and I think he ultimately thought the same about me as a potential future student/client as our connection was immediate. It was from that point on that our professional relationship began, which is now comparable on a brotherhood level. Since then, we have connected on number of different levels, professional, personal and in faith. I have had the true privilege of working with Ira over the past decade. He has transformed my business, my personal outlook on growth, and networking by always thinking outside of the box. He has a very unique talent of being able to identify and zoom in on the problem and instantaneously provide a number of various solutions. He is effective in various of different types of industries and has the ability to apply his experience and wisdom to all. It is refreshing to know he understands and gets the world of commercial real estate. Being a high level Premier Commercial Real Estate brokerage firm in Detroit; we expect the best out of our people and Ira has a way to maximize our people’s capabilities and performance. Ira is extremely direct and brutally honest with his opinions and ability to provide clear direction in business and in personal life. If you’re someone who is looking for a straight shooter to take your business to the next level, with full confidence Ira is that person. ”
Lenny Chesal CRRD – CMO & EVP of Business Development – HOST.NET
“Just a brief note of thanks for the time you spent with me and the outstanding follow-up to keep me on track. Every so often we meet someone who just “get’s it” and you are one of those guys. Your insight and wisdom were very valuable in our discussions and gave me the feeling of confidence I needed – when I needed it most. You are a great supporter and cheerleader – I feel lucky to have you on my team. Thanks for all you did and will do for me in the future.”
John Greer – Founder/Owner GoldCoast Schools
“I have known and worked with Ira Martin for several years. Ira is a uniquely talented individual with insight and vision not common amongst most people. Ira’s unique vision and perspectives come from his vast experiences as a salesperson, manager, executive, father, and friend. Ira is loyal, dedicated, and follows through on his commitments.

If you are someone that wants to bring vision and strategic planning to your organization, I would highly recommend working with Ira. If you are looking for the status quo, Ira is not your guy.”

Pete Falcone, Owner & CEO, JP Sports + Entertainment, LLC
“Our agency has had the pleasure of working with Martin Touch Consulting since 2016. Their team of experienced professionals have been invaluable via offering its executive coaching and sales training programs as well as assisting us in further developing our systems and processes. As a small business that is growing 20% annually, this service and niche expertise has been instrumental in our continued success. ”
Brett D. Forman - Trez Forman Capital
“Ira Martin and I have worked together for nearly five years. His advice on a business level is invaluable to me, and my business as well as his personal observations and advice. He is insightful, strategic, patient, and logical in his approach. The value he has brought to my company is immeasurable. I highly recommend him to any CEO trying to grow a small or medium sized business in any industry. My biggest regret is that I did not engage with Ira five years before I did.”
Gary Press Publisher South Florida Business Journal
“My name is Gary Press and I am the publisher of the South Florida Business Journal. About a year ago, one of my reporters found Ira Martin so fascinating, that she decided to write a feature article about him. I, in turn, found the article fascinating. So I decided to meet him. From the first few moments we met, I knew there was something unique and genuine in regards to Ira. His positive outlook and the manner in which he overcame adversity blew me away.

Ira is one of the best sales trainers I have ever met. His technique is to get in the trenches with his people – he possesses superb business development skills and his manner of teaching is fun and entertaining. Ira has a unique ability to build and recruit business from scratch and he is masterful in recruiting, training and developing strategic partnerships.

Ira possesses an impressive, diverse skill set and he is not afraid to use it. When you work with Ira, he will always be tougher on himself than you can ever be. In the end, he measures himself the same way he measures his students – by results.

Most importantly, I feel blessed to have Ira on my side as we become close friends.”

Jaime J. Ferreyros - District Sales Manager- NorCal
“Ira was a mentor to me from the first day he walked in the office. Ira changed the whole dynamic and company culture by quickly implementing his strategic vision. The learnings I was able to learn from Ira are ones that still resonate with me in my personal and professional life. Ira is a passionate leader who has a real genuine interest is the success of his team members. Life is all about timing and I am insanely fortunate to have met in a time in my career in which thanks to Ira I was able to catapult forward. Most importantly, Ira is a class act who is the difference maker in helping any organization go from good to great!”
Jeff Bolton – Partner DaszkalBolton LLP
“Thanks Ira – especially for the friendship but you have also exceeded my high personal expectations for you and have won over our firm founders to continue to do more of what you do, longer and faster. When CPA’s spend a dollar it really must have a measurable return on investment. What you do, have a measurable ROI and then a bunch of peripheral benefits beyond that.”
RMr. Louis David Spagnuolo - C.E.O.- Family Office Artificial Intelligencee
“As a C-Level Executive overseeing a vast array of companies in over 37 different verticals and servicing clients all over the world, Ira Martin has been a driving force in my career since inception. I hired Ira back in 2006, prior to my professional career exploding and attribute much of my success to the tools and strategies that he taught me. Ira’s unique and radical approach to taking executive to the next level didn’t initially connect with me at first, but once I began to understand the concepts of Leveraging You Intellectual Capital Assets, Monetizing Data You Already Posses and Executing On A Pre-Defined Plan For Success, everything for me suddenly changed. Suddenly business began to explode exponentially and even to this day, 7-years later I still use his concepts on a delay basis and continue to generate the same results. Without a doubt one of the best decisions I have ever made in my professional career was to retain Ira on a yearly basis to help propel me to a level I always dreamed of.”
Anthony Johnson President Comcover Insurance
“My name is Anthony Johnson and I am the President and owner of Comcover Insurance Company. We are a commercial insurance company with expertise in the following industries manufacturing, distributors, trucking, and commercial property. We traditionally work on very large accounts and cater to mid- size businesses with revenues that range from 10 to several hundred million annually. I first was introduced to Ira Martin in early 2007 and was familiar with him through his affiliation with the South Florida Business Journal and particularly his column, which I have always found to be both creative and full of real easy to apply substance for any sales person. With that said I was reluctant to hire Martin Touch Consulting or bring Ira in due to the fact that he was limited in commercial insurance and specifically large accounts. After several months and various meetings I brought Ira in and contracted with Martin Touch Consulting in September of 2007 the experience so far has been better then I could have ever imagined and I say so far because he is still involved and his role has increased dramatically. Ira is a virtual executive and possesses one of the most diverse skill sets I have ever been exposed to his leadership training, sales training, recruiting, and networking skills are unparallel. In addition his work ethic is exceptional and always gives above and beyond to me personally and all the Comcover employees. His presence has transformed our overall culture and his implementation of several strategies and techniques has helped make us more efficient and profitable. One of the most impressive qualities Ira has is his ability to do anything it takes to give me the ability to guide and grow our company nothing is too big or too small for Ira. He just gets it done although we think differently we always arrive at the same destination in shorter time frame prior to having him at Comcover. Lastly I would just like to add the following: Ira is a avid reader and his willingness to learn my business and industry has blown me away and can honestly say if you are a working owner of any company in the growth phase and you have a shortage of high level executive talent consider spending time with Ira. It is an investment where you will reap dividends for a lifetime”
J.C. Perrin Senior Vice President First United Bank
“My name is J.C. Perrin and I am the Senior Vice President for 1st United Bank in Boca Raton.

Ira Martin was introduced to me through one of the current board members at our bank. He was quickly asked to join our organization as a member of our Executive Council and has served in this role for approximately two years. This Council is comprised of approximately 30 successful business leaders here in Boca Raton and its members are asked and encouraged to make appropriate introductions and business referrals that coincide with our bank philosophy and business goals.

For the year 2006, Ira was #1 among all the Council members in the area of business development. I also was not surprised to learn that he achieved similar results at Admiralty Bank before it was sold to RBC. In summary, I have found Ira’s ability to develop business, recruit strategic partnerships, and interconnect people extraordinary. ”

Peter Weiler, CFP President Strategic Retirement Group
“My name is Peter Weiler and I am the President and Founder of Strategic Retirement Group. We are an independent financial services firm catering to high net worth retirees who require complex estate planning and investment advisory services. I have 21 years experience in the financial service industry and have utilized professional coaches and consultants throughout most of my career. When I was originally introduced to Ira, I was reluctant to meet with him as I was all “coached out”. However, after spending time with Ira I was compelled to hire him to work with one of my junior advisers. As I recognized his progress and development, I began participating in their meetings and I quickly realized the value of utilizing Ira as a virtual executive or a further extension of myself. I now consider Ira one of my most trusted advisers. I find Ira particularly useful in enforcing accountability and ownership among my employees and producers. They find him pleasurable to work with and extremely effective in communicating corporate goals, expectations and changes in corporate policies. He posses the ability to relate well to people and help them capitalize on their natural abilities and develop areas of weakness into strengths. Ira is one of the few “coaches” or consultants that has been successful in sales and his developed his skills through actual experience. I plan to continue utilizing Ira to an even greater extent in the future. Feel free to call me if you would like to further discuss the value that working with Ira has added to the development of my team and the growth and success of my company.”
Joseph Liguori Broker/Owner Premier Estate Properties
“I met Ira Martin three years ago as a customer and I now consider him part of the Premier Family. Ira has a diverse skill set but his ability to understand high end real estate, refer and target high end customers as well as recruit high end sales professionals is unparalleled. In addition, his ability to recruit to recruit the right strategic partners that fit our platform has been incredible. He gets it, and does not stop until he gets it done. He is a tremendous referral source and not only knows how to interact with wealthy people, but how to interconnect with them better than anybody I know. ”
Howard Dorland Director of Sales – SCI Direct Inc.
“I’ve had the pleasure of knowing and working with Ira for the last 3 years, during which he was brought in to help develop and teach our Season and Group Sales Department for the Miami Dolphins. Ira is one of those rare coaches who are both analytical and creative. Ira uses those talents to build leaders, business and drive the bottom line. Even better than the amazing results he produces is his great personality, filled with warmth and genuine caring. Ira has the ability to translate his ideas into easy to understand processes that not only educate but engage his clients. He is a terrific executive coach, recruiter and speaker and will spend his extra time with your team until they get it. I highly recommend Ira and any company would be lucky to have him as a client.”
Ellen Palmer Circulation and Marketing Director South Florida Business Journal
“Ira Martin has worked with us to develop a stellar training program for our circulation sales team. Under his direction, we also produced an award-winning seminar that shows readers how to use the South Florida Business Journal as a tremendous sales tool. Ira’s passion, commitment and vision make him an excellent partner and coach. It’s a pleasure to work with Ira. ”
Dan DeMott Co-Founder RentPro Florida LLC
“Ira is a rare find in the consulting industry — the real deal. Ira has developed his skills and knowledge to a level of mastery, through real world experience, and across multiple sales and management disciplines; he is also humble, flexible and approachable. This combination is a tremendous benefit for any company in an accelerated growth mode, where the goals and challenges are ever changing. In addition, and most importantly, Ira truly cares about his clients, both personally and professionally, and is passionate about success in all its forms. I utilize skills and concepts I learned from Ira on a daily basis, and consider him a mentor.”
Eric Wallbarg Managing Partner WCS Lending
“Recently my partner and I hired Ira as a coach and consultant. We are owner operators of a Mortgage Company with over 200 employees. A mutual friend who has been mentored by Ira for over 3 years introduced us to him. He has made an immediate and significant impact on our sales force and has been a tremendous asset to my partner and myself. He has re-energized our entire company and we look forward to the journey together.”
Bill Devine Chief Executive Officer Mutual Inc.
“Ira and I have been friends for over 30 years. When I decided to sell Mutual Inc., Ira was the only one I would seek advice from to help me with the transaction. To say that Ira was instrumental in the transaction would be an understatement. In addition, he helped target and identify the right candidate. Words cannot express my gratitude.”
Michael Reed Mortgage Consultant WCS Lending, LLC
“When we started the process back in June of 2006 you promised me that within 1 year you would aid me in doubling my income. Well, it has been 1 year and I have doubled my income. In Quarter 2 of last year I closed $45,000 in total fees. This year in Q2 I more than doubled that figure and I am pleased to announce that I closed $95,000 in total fees. It is clear that you have had a tremendous impact on my performance and my career. My entire approach to the mortgage business and my clients has been completely transformed from a transaction-based business to a relationship-based business. I attribute that mentality and hard work to aiding me achieve my goals over this past year. I also wanted to let you know I have been working that past 4 Saturdays as you suggested and in just 4 Saturdays I have been able to convert 2 loans. I absolutely believe if I did not contact these clients on a Saturday I probably would have never closed the loans. ”
Dawn Forgione Real Estate Agent Lang Realty
“I worked with Ira over the last year. I have had other coaches but he has taught me how to recruit and develop strategic partnerships better than anyone else.”
Christina Avoletta Senior Loan Officer PMAC Lending Services, Inc.
“I have worked with IRA many times over the last 8 years and he has helped me grow tremendously. He is an expert in his field and each time I have worked with him he has taught me something more valuable that I can use within my business. He has his own method and strategy that you couldn’t find with anyone else in his field. Ira learns about each and every individual and builds a business model specific to that person depending on strengths and weakness. He truly cares about each person he works with and wants them to advance in their career. When I started learning from Ira it was actually when I was an assistant for another loan officer 8 years ago. In a very short period of time the individual I was assisting became the biggest loan officer in the company. I took what he has taught us and it helped me to advance into my own loan officer position. Ira then worked with me further and really brought me to the next level. He taught me confidence in speaking, sales and leadership skills. Ira is the best at cross selling and comes up with such great out of the box ideas that nobody else would ever thinking of. Recently Ira has helped me negotiate a life changing career decision that I am forever thankful of. If you need a negotiation done there is no one better to go to! ”
Don Karpinen – Senior Pastor Victory Christian Center, Boca Raton
“Recommendation for Ira Martin: I highly recommend Ira Martin and believe that he would be an excellent chaplain. I have known him since November of 2003 when he began attending Victory Christian Center. Since that time, Ira has become more than a member of our congregation; he is a close personal friend. We spend a lot of time together and I appreciate his friendship. I have had the privilege of hearing Ira minister and share his faith on numerous occasions. Ira’s life story is a testimony to his faith. He captivates his listeners and encourages them that nothing is impossible. Ira is a man of strong faith and shares his faith in his church community, business relationships, and everywhere he comes in contact with people. People are drawn to Ira because of his warm and charismatic personality. He has an incredible compassion for spending endless hours making hospital visits on behalf of the church through our hospital ministry, as well as house calls to hurting people. Ira is a dedicated husband to Allison, and father to his three children; Linzi, Nick and Madison. He is very well connected in the community of professional athletes where I feel he is a tremendous blessing and asset. Please feel free to contact me on my personal cell at 561-239-1602 if you would like more information concerning Ira. As previously stated, I highly recommend Mr. Martin to you and hope you select him as your chaplain. ”
Clayton Idle Director, Corporate Partnerships The Honda Classic
“Ira Martin does an excellent job when it comes to sales training and coaching! While I was working for the Miami Dolphins as a Regional Manager of Corporate Development, Ira helped me put together a laser focused plan to hit my goals for the upcoming season. He helped me break each product into different buckets and then put together a weekly business plan to stay on track and measure my success. Ira would even go the extra mile and meet with me on his personal time to make sure I was staying on track and answer any questions I had. Not only did I reach my goals, but I exceeded my goals in several of the areas that I never thought were attainable before I started working with Ira. I would recommend Ira to anyone looking to grow their business!”
Harvey Stein Financial Advisor Capital Conclusions
“I brought Ira into the business 25 years ago. He has far surpassed any expectations that I had for him. I would have never thought that someday he would be coaching me. However, in the last two years, that’s exactly what occurred. He has become a marketing genius.”
Carlos V. Cepeda Managing Partner WCS Lending, LLC
“We retained Ira Martin to provide corporate consultation services, and have been astonished at the results achieved within such a short time frame. His years of experience in many different industries, as well as varied sectors of Corporate America, give him a unique insight into understanding the diverse issues of a growing business. His tenacity and attention to detail have paid big dividends for our company, allowing us to quickly and efficiently implement subtle – yet significant – changes to our everyday business operations that would otherwise have gone neglected. We know that our partnership with Ira will not end with his consulting services, but will continue to evolve into a relationship bringing leadership, strength, determination, and professionalism to our organization for years to come. ”
Eric Sherman CEO/Founder Tribeca Staffing
“My name is Eric Sherman and I am the Founder and CEO of a boutique Staffing Agency based in NYC. Having been in business for 7 years I can claim several Fortune 500 companies as preferred clients which has helped us become a million dollar organization. I had a chance to witness in the past year a major transformation in a dear friend and watched his personal life and business affairs elevate as the result of being coached by Ira Martin. Having built a successful business but knowing I wanted more I wondered if working with a coach such as Ira would be something I could benefit from. I decided to work with Ira 6 months ago and the rest is history. The rewards have been unparalleled.

My confidence, self esteem, overall approach to business has shifted 180 degrees with hard work on my part but with the mentoring and coaching of Ira Martin. I am now doing business in Venezuela when before my concentration was the tri state area. I went from doing transactional business to becoming a value added resource. This all started 6 months ago when I was blessed to have met and began working with Ira.”

Robbie Kennerson President – R.L.K Advisory Group
“Ira, I wanted to let you know how valuable the lessons that I learned from you are. They have finally helped me get my practice going to that next level. The most valuable asset you taught me was about networking. The way that you showed me how to leverage my practice and to get other professional advisors to position me at the expert is priceless. This is due to the relationships that I have nurtured over the past 3-4 years. I finally have the foundation laid and my practice is growing at the pace I wanted it to for years now. I can’t thank you enough. I really didn’t make sense to me at the time but now I realize it and I can’t thank you enough. I am on pace to have another record year for 2013. ”
Ira Bornstein
“This guy is the real deal when it comes to executive coaching, sales team development, and creating a successful foundation for growth. Ira took a team of moderately successful sales people, and drove exponential growth in both production and sales effectiveness. He defined a strategy to turn transaction-focused team members into relationship-oriented professionals resulting in greater profitability and sustained leads. What a great motivator and an amazing guy.”
Evan Durlester - Your guy at the Miami HEAT
“Ira trained me as an inside sales rep with the Florida Panthers in 2011. At the time I had less than a year of sales experience and greatly benefited from the perspective he provided. It was refreshing to receive an outside voice who had a mastery of the sales process. There are lots of salesmen who know how to sell, but few of them have the ability to communicate their strategies to others. I regularly rely on many of the skills Ira trained.”
Matt Weaver – Founder The Matt Weaver Group
“I have been told since a young age that throughout the journey of life, I will meet hundreds if not thousands of people. That said, only a select few will make a real impact and Ira Martin is certainly one of these individuals. I had the opportunity to work with Ira Martin the second time he was brought to our company in a role of a sales coach, mentor and team builder. He brought me a great wealth of knowledge in many facets, many of which I was never exposed. Ira gave me an understanding that now allows me to see opportunities within my scope of work that increases my bottom line and also adds real value to my referral partners. In my opinion, one of his tremendous qualities is having the ability to match make personalities. With the help of Ira, I was able to put the right pieces in place on my team, which in turn, enabled my group to thrive in an extremely competitive market. Simply put, Ira taught me how to build out my practice by design not default. His integrity and honesty places him in a category of individuals that I consider as a friend, but also as a long term business contact whose opinion is highly coveted. I highly recommend Ira Martin to those that really want to better themselves in all areas of their profession.”
Chris White - Co Founder & CEO at Interactive Art
“Ira is an extremely talented individual. He has an amazing way about himself that makes everyone feel comfortable. His techniques to sales are second to none and I would recommend him to anyone looking to build a very successful sales team.”
Richard John Lopez - Market Director-SFBW
“Ira Martin was hired by the Miami Dolphins during my tenure to help the sales team, take it to the next level. He exceeded the expectations from the organization and those individuals that he trained. Ira is a pleasure to work with and to have build/ train any sales team. He is a positive attitude person , always willing to brainstorm for problem solving and share the skills he brings from his extensive sales background resulting in a increase in sales and confidence needed in the sales profession. He always performed at a high professional level and will go the extra mile to help you succeed.”
Eric Bucher - South Florida Technology Leader
“I’ve worked with Ira in varying capacities over the last several years. His ability to reshape strategy at the corporate level is beyond reproach. I’ve personally seen Ira walk into an organization and re-tool the culture from top to bottom. In a very short time he trained the management team to deliver over the top customer service while increasing employee efficiency. However, the most amazing attribute in this example was Ira’s ability to transform many disconnected employees/departments into a structured and respected hierarchy. I’ve introduced Ira to several of my largest clients and each one of them has gained the benefits of his executive coaching style.”
Matt Warner Senior Vice President at Aon
“Ira is an exceptional sales mentor and coach. Ira provided me fantastic tips on how to build C level relationships and how to grow my book of business very quickly. Ira is a great partner to have in your corner!”
Ray Pych - IT Professional, Teacher, Coach & Referee
“Ira is a fantastic, caring person who is extremely talented at motivating people. Ira goes above and beyond in his interactions with people as he has with the recent group of veterans that he was mentoring. Ira deserves our deepest gratitude, having been our staunchest supporter, offering sound advice without forcing anything on us. Ira instilled a camaraderie and team spirit during a very tense and trying period. Thank you Ira, for all your help and guidance.”
Paula Adderton, MBA - Business Development and President at Go 4 Satellite
“Ira Is an amazingly dedicated individual. He did a fabulous job helping us outside our processes, develop training material and fine tuning our interviewing process. He went above and beyond the job to help us be successful!!”
Gary Press Publisher South Florida Business Journal
“My name is Gary Press and I am the publisher of the South Florida Business Journal. About a year ago, one of my reporters found Ira Martin so fascinating, that she decided to write a feature article about him. I, in turn, found the article fascinating. So I decided to meet him. From the first few moments we met, I knew there was something unique and genuine in regards to Ira. His positive outlook and the manner in which he overcame adversity blew me away.

Ira is one of the best sales trainers I have ever met. His technique is to get in the trenches with his people – he possesses superb business development skills and his manner of teaching is fun and entertaining. Ira has a unique ability to build and recruit business from scratch and he is masterful in recruiting, training and developing strategic partnerships.

Ira possesses an impressive, diverse skill set and he is not afraid to use it. When you work with Ira, he will always be tougher on himself than you can ever be. In the end, he measures himself the same way he measures his students – by results.

Most importantly, I feel blessed to have Ira on my side as we become close friends.”

Andrew Panico- National Test Systems
“I first came across Martin Touch Consulting while prospecting on LinkedIn. As fate would have it, over 5 years later our professional and personal relationship has evolved significantly. After searching the entire country for an attractive business opportunity, we successfully identified and acquired a Company in Southern Florida. From the very beginning, the plan was to build out the sales team starting with a leadership position. Enter Martin Touch Consulting. Ira Martin was able to immediately assimilate into and help build our company culture. His level of experience and expertise validated our commitment to grow the business and provided the existing team with an invaluable resource to optimize their sales techniques. In addition, Martin Touch introduced and was heavily involved with recruiting new members of our sales team. From interviewing to onboarding to sales training, Martin Touch Consulting has played a huge role in grooming our new sales reps for success. Truly a part of our senior management team, Martin Touch Consulting is way more than a sales consultant. We also utilize Ira for executive coaching, strategy execution, and management oversight. Without a question, Martin Touch Consulting goes the extra mile for their clients.”
Steve Friedman - President & CEO Direct Video Entertainment (DVE)
“My name is Steven Friedman, as the former President of ION Television, formerly PaxT V and the current CEO of Direct Video Entertainment; I have engaged an array of business consultants. In January of this year we brought Ira on board to help launch DVE. Ira possesses a unique skill set and has worked well with our senior management team and has played a major role in an array of company initiatives. Ira has a diverse skill set but his best attribute is his ability to understand a CEO’s vision and therefore build a process that features measurements in a different matrix which allows my team and I, to focus and grow. His presence has provided us with a peace of mind. Unlike most consultants who are talkers, Ira is a doer. He’s not afraid to get in the trenches and his methodical approach and thinking skills are superb. Even though Direct Video Entertainment is a business that was new to Ira, he immersed himself in every detail from P&L to supply chain and I can say that his knowledge of our business and our competition is equivalent to any of our senior managements. He helped us build a process whereby we just: “add water and stir”. Lastly we have built a close friendship built on trust and mutual respect. If you’re an entrepreneur or senior level executive that is involved in a new venture, or in an accelerated growth phase or you simply need more out of your current team, I would strongly recommend that you spend the time to get to know Ira ”
Alex Curcio Estate Agent Premier Estate Properties
“Alex Curcio, with sales in excess of 100 million annually.
Ira’s unique ability to understand the sales process regarding the high end Real Estate Market makes him an invaluable asset to my business.”
Monte I. Resnick
“Dear Ira, It’s hard to believe I recently celebrated my first year anniversary with JP Morgan. Reflecting on the past year, I would be remiss if I did not extend my sincere gratitude once again for the invaluable role you served in first identifying and later coaching me through the opportunity to arrive in my position as an Executive Director within the JP Morgan Securities division. Looking back, what was truly amazing was your insight to identify an opportunity within a boutique division of the largest financial firm in the world – which other recruiters who routinely call on me were not even aware of. I attribute this difference to your uncanny ability to “read” people and genuinely take an interest to understand how you can help them. This was clearly demonstrated when you sat down with one of JP Morgan’s largest producers (and a top 100 ranked Barron’s advisor) in early 2011 and after learning about his successful career you asked him how you could be helpful to him. After this Managing Director shared his challenge of finding top talent to continue building out the S. Florida business, you immediately considered your deep network of relationships and recommended an introduction for the two of us to meet. I vividly recall our first few conversations about the potential opportunity. Looking back Ira, you had your work cut out for you in helping me to recognize the magnitude of the opportunity. I was comfortable with my high profile position at my prior firm and had not been considering a change of company. That’s where your coaching and connecting skills came into play as you encouraged me to think about the possibilities of elevating my business to a level where my current firm could not support. You had clearly taken the time to understand my business model and knew that with the resources at JP Morgan, I could grow my business and personal wealth in a meaningful way. As my curiosity grew, I agreed to meet with the Managing Director at JP Morgan. We immediately hit it off as you expected we would and my curiosity grew into great interest and excitement. After a few additional meetings and a trip to the firm’s NY headquarters, once again I relied on you for your coaching and negotiating skills. Through a series of conversations and nearly 7 months after your initial conversation with the JP Morgan Managing Director, I officially accepted the role of Executive Director. Fast forward a year later, I’ve successfully transitioned a significant percentage of my business (despite not being able to solicit my clients for the first year). My professional move has been extremely well received by my clients and other professionals in the community. Through your unique ability to relate with and connect like-minded people together, you identified a great opportunity for me – while solving a problem for someone else. If that’s not the true definition of a “win-win” scenario, I don’t know what is. Ira, I know you have helped connect hundreds of professionals over the past several years and I suspect if you went back and measured the monetary value of these connections, it would easily span into the tens of millions. I believe your ability to relate with and connect people is more than a gift – it’s your calling! Ira, thank you again for being a sincere friend, coach, and advisor!
Shawne Blair President & CPA Tri Star Management Group, Inc.
“I have known Ira Martin for approximately 8 years. We met through a business acquaintance, and over time, he became a client and a friend. He is one of the most honest, forthright people I know. While he expects a lot, he is very generous with his praise and consideration when people exert their best for him. For that very reason, he has a tendency to get the best from people. I feel his most unique ability is the way he interconnects people. This ability to think of ways for businesses and people to interact, benefiting both parties, is a special talent. It may sound simple, but it really takes an understanding and focused concentration on the business and personnel issues in a variety of situations. Ira is a gifted speaker, motivator and sales consultant. He is an asset as a consultant on a number of levels and in a variety of businesses.”
Frank Toth Financial Advisor Capital Conclusions
“Ira has been coaching me for 12 months. What I have learned from him in our coaching sessions has far exceeded my expectations and resulted in the doubling of my income in the last year.”
Randy Ostrow Ostrow Advisory Services
“Ira has taught me how to do business and take control of my future. He is a true visionary. He possesses the gift of recognizing opportunities and capitalizing on ideas that most people overlook without a second thought.”

CONTACT US

Ira Martin

950 Peninsula Corporate Circle – Suite 2000

Boca Raton, FL  33487

561.988.0682